Jonathan Hadlow




Art@Law

Digital transformation for Europe’s leading art lawyers

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Jonathan Hadlow
Senior Design Consultant
Constantine Cannon LLP


Overview

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Constantine Cannon’s Art and Cultural Property Group is a world leading market-focused practice. Under the leadership of Pierre Valentin, the team has a long-standing track record of providing preeminent legal support to key stakeholders across a large number of specialisms. Constantine Cannon did not have a dedicated digital team and did not have a clear digital design strategy or design system. My role has been to develop this area of the business, to inform them of the value of user-centred design, improve usability and build a consistent approach to their client and audience facing digital content.


Challenge

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Build, monitor and maintain a platform for Constantine Cannon’s Art and Cultural Property practice to engage their audience and share legal insights.



Key Contribution

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1. Develop information architecture and user flows based on user analytics and current platforms





I implemented google analytics to the early blog and firm’s website to track visitor’s journeys and demographic. This data informed styling and content structure.



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2. Produce wireframes, prototypes and design assets for digital content and platforms











 
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3. Build and maintain Art@Law blog. Monitor performance and upskill team on site usage





The blog was built using wordpress, implementing appropriate plugins and custom CSS. I am responsible for maintaining both the front and back-end of the site. Visit site ->




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4. Build marketing email templates with improved styling for readability and accessibility. 






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5. Managed migration onto Mailchimp and from Mailchimp to HubSpot. Upskill team with new system and processes.